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Automations send email automatically in response to events, for example a welcome email when someone subscribes. You build a flow as a visual graph of nodes, activate it, and Railmail runs it for every subscriber who enters.

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Create an automation

Choose how to start:
WayDescription
EditorA drag-and-drop canvas. Add nodes and connect them to design the flow.
TemplatesStart from a proven flow: Welcome sequence, Onboarding (SaaS), Win-back, Birthday/Anniversary or Re-engagement.
Assistant flow builderSwitch to Chat and describe your goal in plain language, and the assistant generates the whole flow on the canvas, which you then review and refine. See Building with the assistant.

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Triggers

A trigger is what starts the flow for a subscriber:
  • Subscriber joins list (subscribes to a topic)
  • Enters segment
  • Leaves segment
  • Custom event
  • Manual

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Nodes

Build the flow from these node types:
NodePurpose
TriggerThe entry point.
EmailSend an email.
DelayWait a period of time.
ConditionBranch on a rule.
A/B splitRandomly split the path for testing.
GoalMark a conversion.
WebhookCall an external URL.
Topic action / Segment actionSubscribe/unsubscribe or add/remove from a segment.

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Activate and manage

Edit nodes on the canvas (add, delete, or Edit with assistant); changes auto-save. When the flow is ready, Activate it; Pause it to stop new entries. Automations can be Active, Paused, Draft or Archived. The Executions view shows the runs of an automation: who entered the flow and metrics like subscribers in flow and conversion rate.
Generating a flow with the assistant consumes AI credits (for example, Generate flow (5 credits)).